The World Beyond – Michael Mack and his Emotioneers of Tomorrow

Marcus Ernst & David Granite “WHEN PEOPLE SAY ‚AI IS AGAINST HUMANS‘: IT’S NOT TRUE! SITTING IN FRONT OF A COMPUTER ALL DAY, THAT’S A HUMAN KILLER. IF YOU CAN GIVE THAT TO A MACHINE THAT WILL DO IT BETTER THAN YOU - IT’S VALUE!“ - DAVID GRANITE IS A TRUE MASTERMIND FOR BLOCKCHAIN, AI, ROBOTICS, AR, VR AND MR. WORKING FOR DORIER GROUP AS CREATIVE TECHNOLOGIST, HE CREATES IMMERSIVE EXPERIENCES FOR BIG BRANDS LIKE AUDEMARS PIGUET OR UEFA. JOIN PODCAST HOST MARCUS ERNST, ONE OF THE EMOTIONEERS FROM MACK ONE, IN THIS THRILLING CONVERSATION ABOUT HOW TO UTILIZE NEW TECHNOLOGIES, THE ROLE OF GAMIFICATION IN TELLING CAPTIVATING STORIES AND HOW AI IS EVOLVING AT THE SPEED OF LIGHT. „I THINK THAT AI ENABLED DEVICES ARE GOING TO BE THE NEXT BIG THING, THE NEXT IPOD-VIBE.” PRESS ‚PLAY’ AND DIVE RIGHT INTO THIS EXCITING JOURNEY OF THE WORLD BEYOND! A MACK One Original Podcast.

Michael Mack & Tim Baldwin „FOR SOMEONE WHO TRULY LOVES THEME PARKS, I LIKE ORIGINALITY - WHAT YOU HAVE DONE WITH VOLTRON NEVERA, TO ME IT IS VERY ORIGINAL“ - TIM BALDWIN IS EDITORIAL WRITER AT AMUSEMENT TODAY - THE ATTRACTIONS INDUSTRY NEWS LEADER SINCE 1997 AND THE PRESENTER OF THE PRESTIGIOUS ANNUAL GOLDEN TICKET AWARDS. JOIN PODCAST HOST MICHAEL MACK, FOUNDER AND CEO ON MACK ONE, IN THIS THRILLING CONVERSATION ABOUT MAJOR TRENDS IN THE AMUSEMENT INDUSTRY, NEW GAME-CHANGING TECHNOLOGIES AND WHAT THE FUTURE OF ENTERTAINMENT MAY LOOK LIKE: IS THERE A SOCIAL CHANGE IN TERMS OF TIME OUT AND RECOVERY AFTER THE COVID PANDEMIC? WHERE DOES EUROPE STAND IN COMPARISON TO THE USA, ASIA OR LATIN AMERICA? DOES THE LABEL “MADE IN GERMANY” STILL HAVE GLOBAL RELEVANCE? “WHEN I GO TO PARKS IN AMERICA AND I SEE SOMETHING THAT COULD BE OPERATED MORE EFFICIENTLY, I ALWAYS WANT TO SAY: JUST GO AND WATCH ‚BLUE FIRE‘ HERE AT EUROPA-PARK FOR AN HOUR, WATCH IT RUN AND SEE HOW IT SHOULD BE DONE!“ DISCOVER AN EXCITING JOURNEY INTO THE WORLD BEYOND! A MACK One Original Podcast.

Patrick Marx, Dennis Gordt & Stephan Alt "The roller coaster itself is no longer the central experience, it becomes part of a largerexperience" - get started for the new Multi Launch Coaster Voltron Nevera powered by Rimac! In this episode, the minds behind this innovative project from Europa-Park Rust provide a detailed insight: from the idea to development to the first ride. Patrick Marx, Head of Development & Masterplanning MACK One, speaks with Development Manager Dennis Gordt and Roller Coaster Planner Stephan Alt from MACK Rides: “We are something like the kitchen planners for roller coasters!” What were the biggest challenges in this gigantic project? And how does it feel to ride the coaster in the new Croatia themed area? “There were a lot of variants of Voltron Nevera during development, probably 40 or 50,” say the experts. Together they take a look ahead: What will the roller coaster of the future look like? Can there ever be another development step as big as Voltron Nevera? Get the answers - here in the podcast. -- "Die Achterbahn an sich ist nicht mehr das zentrale Erlebnis, sie wird Teil eines größeren ERLEBNISSES" - START FREI FÜR DEN NEUEN MULTI LAUNCH COASTER VOLTRON NEVERA POWERED BY RIMAC! DIE KÖPFE HINTER DIESEM INNOVATIVEN PROJEKT DES EUROPA-PARK GEBEN IN DIESER EPISODE EINEN DETAILLIERTEN EINBLICK: VON DER IDEE ÜBER DIE ENTWICKLUNG BIS ZUR ERSTEN FAHRT. PATRICK MARX, HEAD OF DEVELOPMENT & MASTERPLANNING MACK ONE, SPRICHT MIT ENTWICKLUNGSLEITER DENNIS GORDT UND ACHTERBAHNPLANER STEPHAN ALT VON MACK RIDES: „WIR SIND SO ETWAS WIE DIE KÜCHENPLANER DER ACHTERBAHNEN!“ WAS WAREN DIE GRÖSSTEN HERAUSFORDERUNGEN BEI DIESEM GIGANTISCHEN PROJEKT? UND WIE FÜHLT ES SICH AN, DEN COASTER IM NEUEN THEMENBEREICH KROATIEN ZU FAHREN? „VON VOLTRON NEVERA GAB ES WÄHREND DER ENTWICKLUNG SEHR VIELE VARIANTEN, BESTIMMT 40 ODER 50“, ERZÄHLEN DIE EXPERTEN. GEMEINSAM WERFEN SIE EINEN BLICK NACH VORNE: WIE WIRD DIE ACHTERBAHN DER ZUKUNFT AUSSEHEN? KANN ES ÜBERHAUPT NOCH EINMAL EINEN DERART GROSSEN ENTWICKLUNGSSCHRITT WIE BEI VOLTRON NEVERA GEBEN? ANTWORTEN - HIER IM PODCAST. A MACK One Original Podcast.

Marcus Ernst & Jelle de Jong „WE WANT TO USE THEATRICAL TRICKS IN OUR IMMERSIVE EXPERIENCES - AND I THINK THAT IS THE KEY WHY THE SHOWS ARE WORKING SO WELL AND PEOPLE ARE SO IN LOVE WITH IT“ - JELLE DE JONG IS A VISIONARY LEADER AND INNOVATOR IN THE REALM OF IMMERSIVE EXHIBITIONS. AS CEO AND EXECUTIVE PRODUCER AT MADRID ARTES DIGITALES, HE SPEARHEADS THE DEVELOPMENT OF GROUNDBREAKING EXHIBITIONS AND HAS POSITIONED HIMSELF AT THE FOREFRONT OF THE IMMERSIVE EXPERIENCE INDUSTRY. JOIN PODCAST HOST MARCUS ERNST, ONE OF THE EMOTIONEERS FROM MACK ONE, IN THIS BEHIND-THE-SCENES CONVERSATION ABOUT THE FUSION OF TECHNOLOGY AND ART: DO IMMERSIVE EXHIBITIONS EITHER ENHANCE OR DIMINISH OUR APPRECIATION OF ART AND CULTURE? WHAT ADDED VALUE DOES TECHNOLOGY BRINGS TO STORYTELLING? AND HOW IS JELLE DE JONG ENVISION THE WORLD OF IMMERSIVE ART IN 7 YEARS FROM NOW? - „THE STRATEGY FOR OUR COMPANY IS CLEAR FOR THE COMING YEARS. WHAT I HAVE REALLY LEARNED: KEEP YOUR EARS OPEN TO YOUR AUDIENCE.“ TUNE IN TO THIS PODCAST EPISODE AND DISCOVER AN EXCITING JOURNEY INTO THE WORLD BEYOND! A MACK One Original Podcast.

Christina Rees, Andy Lanning & Anthony Williams „ALL OF THESE NEW THINGS ARE TOOLS - AND IF YOU GIVE TOOLS TO CREATIVE PEOPLE, CREATIVE PEOPLE WILL FIND NEW AND INTERESTING WAYS TO USE THEM” - ANTHONY WILLIAMS AND ANDY LANNING COMBINE A BROAD RANGE OF EXPERIENCE IN THE AREAS OF STORYTELLING, WRITING AND CREATIVITY. BEFORE FOUNDING THEIR COMPANY „IDEAS AND INKS LIMITED“, THEY WORKED FOR DC COMICS, MARVEL AND MAGIC LEAP. THE LIST OF WORLD-FAMOUS CHARACTERS THEY WORKED ON IS IMPRESSIVE: SUPERMAN, BATMAN, JUSTICE LEAGUE, LOKI, WOLVERINE, SPIDERMAN, DEADPOOL, THE GUARDIANS OF THE GALAXY, CAPTAIN AMERICA AND THE X-MEN - JUST TO NAME A FEW. JOIN PODCAST HOST CHRISTINA REES, ONE OF THE EMOTIONEERS FROM MACK ONE, IN THIS THRILLING CONVERSATION ABOUT THE STORYTELLING OF TOMORROW: WILL ANY STORYTELLING MEDIUM EVENTUALLY BECOME EXTINCT? WHAT MAKES A STORY A GREAT STORY? WILL WE STILL GO TO THE CINEMA AND WATCH TV IN THE FUTURE? „NEW TECHNOLOGY IS WONDERFUL – BUT THE NEW DOESN’T NECESSARILY HAVE TO KILL THE OLD. AI CAN TAKE THE FOOD OUT OF THE MOUTH OF ARTISTS FOR SPECIFIC DISCIPLINES, BUT YOU CAN’T REPLACE HUMAN CREATIVITY“. LET YOURSELF BE ENCHANTED BY A CONVERSATION FULL OF CREATIVITY AND INCREDIBLE EXPERTISE ABOUT TODAY'S AND FUTURE STORYTELLING! A MACK One Original Podcast.